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Advertising / Social

Velveeta Ad Campaign

A social-first ad campaign concept built for thumb-stopping motion and bold, gooey typography.

Role
Concept, art direction, design
Deliverables
Social ad set, campaign key art
Type
Advertising / Social
Velveeta ad campaign shown on a phone held in a hand

A social-first campaign concept designed for the scroll. Bold, gooey typography and motion-ready framing make the product the hero in the first half second.

Gallery

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